There is increasing demand for products that benefi t human health which, combined with consumerpreference for products based on natural produce, presents a global opportunity for the functional food market. A key target is digestive health, and products based on fruits and vegetables which arescientifi cally-proven to support the health of the human gut are highly sought.
Actazin®, developed by Anagenix Ltd and launched in 2011, is a digestive health ingredient derivedfrom kiwifruit. In addition to a number of other bioactive components, Actazin® contains resistantmaterial that has a prebiotic eff ect, feeding the ‘good’ bacteria naturally found in the human gut,balancing the digestive system and supporting the body’s immune system. It is sold to naturalsupplement manufacturers in several countries including the USA, Australia, Canada and Europe.
